CRM Manager / Lead

Harbridge Partners Limited

Central & Western Area

Posted on 14-Nov-22

Job Highlights

  • 5+ years experience in CRM/Marketing Analytics
  • Strong English&Chinese spoken&written capabilities
  • 2+ years managerial experience

Job Description

Title:              CRM Manager / Lead

Location:      Central, Hong Kong

Our client is a leading Insurer in Hong Kong that is growing and is hiring a highly motivated and experienced Finance professional to join their team.


  • Act as roadmap owner, define the CRM product direction, and ensure the product features support the product strategy
  • Manage the day-to-day CRM engagement activities including but not limited to build the CRM automation journey in Salesforce platforms
  • Provide customer behavioural data, drive insights from in-depth analysis and recommendations.
  • Work with cross-functional departments for the segmentation of marketing programs, performing data quality checking and measuring the program effectiveness.
  • Develop and implement campaigns and activities to grow existing customer sales
  • Manage customer data platform by collecting and segregating all digital data across channels and touchpoints
  • Develop analytical solutions for management team and provide consumer insight on consumer behaviour and customer satisfaction


  • Bachelor’s degree in Marketing, Quantitative Analysis, Business Studies and related disciplines.
  • 6-8 years’ relevant experience, preferable in telecom, banking or insurance products and with at least 2 years supervisory level.
  • Excellent commercial and technical understanding across CRM, digital marketing and e-commerce
  • Data driven decision experience with good numerical and analytical skills
  • Fluency in English and Cantonese is required
  • Excellent communication and presentation skills

Work Benefits/ Work Environment:

  • Open and friendly company culture.
  • Performance Bonus
  • Great Career progression.
  • Excellent career growth prospects

Please send an updated resume to cv (at) harbridgepartners (dot) com

Harbridge Partners Limited
Employment Agency Licence:  68770

Job Functions: Banking / Financial Services / Insurance
Job Type: Full Time Permanent
Years of Experience: 6 Years

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